Everyone has his own reason to love a brand. My love to PRET came last night after I discovered a can of Grape & Elderflower sparkling juice in my apartment.
If I should be honest, all that be-healthy-no-chemicals noise is such a crap to me; but definitely, the grape & elderflower combination kicks and rocks. Great taste for a mere 80 p!
Last, but not least, after so many signs of lower VAT in UK (dropped to 15% from 17,5%) Pret were the only who a kind of complained about things that actually are quite worth complaining - price tickets and menu boards that have to be changed as soon as possible.
Very important footnote: the elderflower picture is taken by http://www.sxc.hu/profile/danchamp